Make your brand worth while. Reward attention®

for makers

Reward the target group for time spent on your brand, anywhere in their digital customer journey -  from lead to loyal.

What is SMOC?

Capturing people's attention online these days is hard and borderline creepy.
That’s why we want to reward attention instead.

SMOC is a solution that lets you reward your audience’s online actions, using engaging 1:1 chat conversations.

That way you’ll both gather insights, stand out from your competitors, drive demand and convert your digital traffic, in all new ways.

Rewards work

Our validated research shows that 70% of consumers will happily exchange attention for rewards, because time is a currency. Our rewards thus help you sail through the funnel. SMOC builds brand awareness, gathers insights, attracts new leads, converts clients, nudges referrals from happy customers, and rewards based on these actions.

1:1 commits

Brand’s have to get personal. Our solution allows you to start a 1:1 conversation with your target audience, and steer it in the direction of their needs (while meeting yours) through interactions. Imagine 100 people visiting a generic site, vs. 100 people entering a 1:1 SMOC Flow, with a reward in the end.

Cookies are stale

Cookies are dying, but data isn’t. Our solution gathers first-party, GDPR friendly and actively consented data from those entering a SMOC Flow. Export valuable CRM-data at any time from our console, with lists generated based on your audience’s behavior.

How it can look


Use rewards to catch attention

Add our solution to any distribution channel, such as an URL from a social ad or layover on your app. A 1:1 conversation between your brand and your target audience starts, based on you having promised a reward as a thanks for their time, engagement and consented data. We call this a SMOC Reward Flow.


Drive interactions

Your target audience unlocks rewards by interacting with your Reward Flows. Say, by answering a question, watching a video, visiting a specific website, downloading your app, referring you to friends, or leaving their email.


Distribute rewards with the SMOC.AI Wallet

Your target audience can either be instantly gratified with their reward per e-mail, or collect and find their accumulated rewards in their very own SMOC.AI Wallet.

Reward examples

20% off next purchase
Voucher for 10$
Donation to a nonprofit organisation
Prepaid MasterCard gift cards
A free cup of coffee
Extended trial period
Some of our reward partners
Some of our reward partners

The set up

Our console is built to be an easy to use, online solution that any one of your team members can access and work with. As with any new technology, we always do onboarding and help set up your Flows.

"The landing page we embedded the SMOC Reward flow on is one of our best performing ever, and 30% of all signs up came from referrals generated from the SMOC.AI solution!"
David Aleksandersen,

What studies say


year over year growth

for organizations using rewards. Source: Incentive Research Foundation.


Of people engaged in a conversation with a brand ends up converting. Imagine 100 people visiting a generic site, vs. 100 people entering a 1:1 SMOC Flow.Source: Charles


greater likelihood of brand choice

when optimising advertising for attention, than optimising on viewability. Source: Amplified intelligence.


of people would be more likely to make a purchase

if they could get answers over messaging. Source: LivePerson.

Up to 150%

increase in engagement

with gamification, in metrics including unique views, page views, community activities and time on site. Source: M2 Research.

Got a question?

Is SMOC.AI just another chatbot?

No, SMOC.AI is a marketing software that helps your business cut through advertising noise by offering rewards in return for attention and valuable data, in a media landscape where third party cookies have gone stale.

We might look like a chatbot, but only because we use interactive and gamified conversations to drive actions, gather data (with consent), and reward your target group thereafter. We call this engagement format a “SMOC Reward flow”.

Where do SMOC.AI Reward flows fit in my customer journeys?

SMOC Reward flows are meant to give life to or replace static landing pages with a more up-to-date, interactive and easy solution.

Depending on the target group, one might enter SMOC Reward flow from a social ad, email newsletter, SMS campaign or through your brand’s own, organic channels. Alternatively, you can embed SMOC in your website or apps using an iFrame.

What types of goals does SMOC.AI help my business achieve?

SMOC Reward flows are built to reach to a variety of goals in you marketing mix: Gather first party data, motivate sign ups, acquire hot leads, drive conversions, obtain customer insight, re-activate sleeping customers, boost loyalty in loyalty clubs, send referrals, execute social competitions, to name a few. All while building brand awareness.

How do SMOC.AI rewards work?

SMOC Reward flows motivate users to engage in different brand building actions, and in return they’ll receive rewards. Examples are: answering a question or survey, watching a video, downloading your app, visiting a specific URL, referring your product or brand to a friend, and leaving their (consented) contact information.

You decide which actions trigger what types of rewards (if any at all). We either tailor your rewards to fit your own product or service (say, free trial, voucher, gift bag, counseling session), or offer rewards from our partner network (donations, universal gift cards, etc.).

What types of businesses do you work with?

SMOC.AI is already used by a variety of companies, like car subscription vendors, electric utility, retail, food and beverage, telecom, insurance, fintech, NGOs, and membership organizations.

Does SMOC.AI integrate with my other systems and tools?

Yes it does! All of the relevant data related to rewards, promos and customers is available on our REST API, so you can easily leverage the data gathered with SMOC.AI where you see it fit. Furthermore, we also provide a Zapier integration, to make it even easier for you to track the customer journey with SMOC involved.